The Wheelsong Books Ambassador Scheme

Founder Steve Wheeler established Wheelsong Books as a not-for-profit limited company in 2020. It has since grown into a well-known and well respected independent publisher of poetry.

Steve lives in Plymouth on the beautiful South West coast of England. A former university professor, and now retired, Steve now devotes his time and energy to extending the global reach of Wheelsong Books.  Wheelsong represents a humanitarian mission. All of the profits of the company are donated to the international relief charity Save the Children. 

Steve has published several of his own poetry collections including My Little Eye (2021), The Infinite Now (2024) and eXp (2025). He has also published a text book titled Creative Deviance: How to Become an Experimental Poet. In partnership with poet Charlene Phare, Steve established the Invisible Poets Facebook group in February 2023.

Steve is a musician, a member of the Performing Right Society and a Fellow of the Royal Society of Arts.

Matt Elmore is well known in the poetry community. The author of two collections, Constellation Road (2022) and Average Angel (2024), Matt is notorious for his high energy performances and machine gun delivery. His poetry is dynamic, resonating through internal rhyming, clever wordplay and rythmic flow. 

Born in Texas, Matt now resides in Kentucky, and has been a Wheelsong Amabassador since 2023, representing the company in the United States. He regulary performs his poetry, and is also seen on several social media channels, reading from Wheelsong books and from members' poetry in a variety of online poetry groups. 

Charlene Phare is co-founder of Invisible Poets alongside Steve Wheeler. She lives in Devon, South West England, and is a prolific poet. She is also the founder of the Pure Poetry Facebook group, as well as having served as a Wheelsong Books ambassador fof the United Kingdom between 2023-2026. 

Her most recent poetry publication, Cobalt Skies (2023) is a beautiful collection of idyllic poetry about nature, love and loss. As Ambassador Emerita, Charlene remains an important pillar of our poetry community, offering a wealth of knowledge about the UK poetry scene and tremendous inspiration and encouragement to young poets everywhere. Her popular No Holds Bard show was watched by thousands during its several years online. 

Loris Loren is from Cramlington in North East England. He writes in a stream of consciousness style, channelling thoughts and feelings into an eclectic range of work. From poems such as 'Britain' to 'Nostalgia', he enjoys taking thoughts and transforming them through ink. 

He says: "Writing for me is not just a way to express the self, but to exist beyond it. To eternalise that self in ways which act, not just a form of art, but an extension of ones being. This means I take influence from the world around me. I am inspired by the people I have met, the moments I have experienced. 'You' are my inspiration, life is my inspiration. I am proud to be an ambassador for Wheelsong and Invisible Poets, it's a privilege to be granted this opportunity." 

"The whole mission #PoetryAgainstPoverty and aligning ourselves with Save the Children is something I support wholeheartedly, and will do my utmost to promote and raise awareness and support for. During my time as an ambassador, I hope to be a beacon of support to my peers, and wider community, under the Wheelsong and Invisible Poets banners. I hope to represent everything we stand for to the best of my abilities, and in turn develop myself as not just a writer, but a human being. Humanity is humanity's greatest strength."

Tara Lucy Hicks was born in South Africa, and has now returned there to live with her family after 22 years of exploring thr world. Tara is a prolific poet and loves writing humerous and experimental poetry. 

She says: "As Wheelsong Books’ brand ambassador for South Africa I intend to see how far this incredible poetic adventure can take us (you and me). I’m inspired by experiences and the people I meet, as well as the artistic influences of other authors, like Shel Silverstein, A.A.Milne and Robert Frost." 

"The ideals of Star Trek and my fellow Invisible Poets all get my gears turning…and nature! My own poetry is very much experimental at the moment, because there is so much to play with." 

"I write because I NEED a creative outlet to occupy my mind (any time, any place) that allows me to truly connect with others. I have chosen the communities created by  Wheelsong Books, because we truly collaborate, share, debate and provide constructive feedback." 

"We also give invisible poets a platform to grow, exposure and, most importantly, every cent of proceeds goes to support the charitable efforts of an effective non-profit: Save The Children."

This is currently a role that will be filled in the near future.